

People
We focus on empowering the people that work within our value chain so we can influence their well begin:
- In the fashion industry, most seamstress are women and single mothers, who take these jobs to support their family. Hence, we pay above average wages and train them to improve their techniques and knowledge. This helps them expand their current business horizons.
- We work with talented professionals in different areas, so we can offer them opportunities to grow professionally and personally.


Environmental
We put every effort on minimizing the environmental impact of our manufacturing process.
- Our fabrics are digitally printed, as this is the most sustainable technique to create colourful fabrics, because it uses almost no water.
- NO WASTE is generated from any of our collections, hence we keep all production left overs to create new, wonderful garments with them.


Empower choice
Underwear is such a personal experience. Every day you choose which panty and which bra to wear and this is a choice that is for yourself to make! In a world that imposes so many givens… we love the freedom to choose!
We know that choosing a conscious lifestyle sometimes comes at expense of style, that is why we created our ethical lingerie in different colours, shapes and sizes to fit with different body shapes and styles, and even better to #MixAndMatch
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About the Founder
ANA
GENERAL MANAGER & FOUNDER
I am Ana, born and raised in Medellín, Colombia. At first, I moved to Germany looking to open more opportunities for my future, but certainly, I did not forget the beautiful place I come from and how it could use some help, so I created Nereida.
What started with a magical touch of naivety, suddenly became this wonderful, complex and incredible rewarding project. At first, there wasn’t much strategic thinking at the beginning, just an inherent desire to see things through!
Textile production and manufacturing is one of Colombia’s main industries, which is mainly comprised of single mothers working to support their families. This was how finally it all came together: perfect personal project which as a result empower others to thrive!